Taco festival goers furious after ‘bottomless’ food runs out quick
2025-11-04
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Taco Fest Fiasco: Attendees Left Hungry and Disappointed
The promise of "bottomless tacos" and "unlimited sample pours" of beer attracted hundreds to a weekend food festival at The Midway. But instead of going home with full stomachs, attendees were left hangry and disappointed that the West Coast Taco & Beer festival was a bust.
A Taste of Deception: Promises Unfulfilled at the Taco & Beer Fest
Underwhelming Taco Selection and Stingy Beer Samples
Attendees who shelled out for tickets expected to enjoy a wide variety of tacos from dozens of vendors. However, they were met with a disappointing reality – there were only four merchants selling tacos. To make matters worse, the craft beer samples were limited to "little, tiny pours," leaving many attendees feeling shortchanged."There wasn't one happy person there. Everyone felt scammed," said Aaron Wolfson, a 51-year-old from Pleasant Hill. "I felt embarrassed to bring my wife, our daughter and her boyfriend to this place."
Long Lines and Vendor Shutdowns
Julio Buendia, a 30-year-old attendee, arrived at the event around 2:10 p.m., just 10 minutes after it opened, only to find himself waiting in a line that wrapped three-quarters of the way around the block. Once he finally made it inside, he was dismayed to discover that most food vendors were already packing up to leave."I spent maybe five minutes inside before my friend and I decided to leave," Buendia said. "It was definitely not what was advertised."
Misleading Advertising and Deleted Comments
When Buendia purchased his ticket in early July, the event's promotional materials promised "taco & beer/cider/seltzer tastings," a "custom festival stadium cup to keep," and "access to 30+ food/drink vendors." However, the reality on the ground was far from what was advertised.As Buendia waited in line, he noticed warnings from commenters on the event's Instagram account, saying "it's not worth it, there's no unlimited pours like advertised; everything inside, you pay for it." Buendia also observed that the page owner was deleting these critical comments.
Vendor Frustrations and Financial Losses
The disappointment was not limited to attendees; vendors also faced their own challenges. Jose Perez, the owner and operator of Bakersfield's Tacos Chewi, encountered numerous complaints from people at the event."A lot of people were leaving," Perez said. "Everybody was saying 'this is a bullshit event,' 'I don't like paying a hundred dollars.'"Perez made ,500 at the event, but ultimately lost money due to the costs of traveling, setting up a booth, and bringing two employees. He also had to discard a significant amount of food that went unused.
Venue's Involvement and Promoter's Reputation
Brandon Ward, a talent buyer who handles The Midway's music bookings, acknowledged that the festival was an "outside event" organized by Blue Stream Entertainment, who rented the venue and handled the ticketing. Ward said the venue "didn't realize that they were promising something and not delivering it until the show had started."This incident has raised concerns about the reliability of Blue Stream Entertainment, as the company is still scheduled to host an event on August 31st at History San Jose, where they are once again promising "bottomless" tacos and beer.The West Coast Taco & Beer festival's disastrous outcome has left attendees feeling scammed, vendors facing financial losses, and the venue's reputation tarnished. This cautionary tale serves as a reminder to event organizers to deliver on their promises and ensure a positive experience for all involved.